The Digital Future Report — Ten Years, Ten Trends

(“Reprinted from Kevin Kruse’s e-LearningGuru (

The report, put together by the USC Annenberg Center for the Digital Future, comes in at over 100 pages covering 100 topics five categories. Truly awesome and a MUST READ for anyone in an “e-” industry. Their 10 Trends section includes:

  • Digital divide is closing in America
  • TV watching down; Internet use up
  • Credibility of Internet is dropping
  • Security concerns ease; online shopping up
  • Geek-Nerd perception dead; 2/3 of USA households have Internet
  • Personal privacy concerns rising
  • Internet #1 source of all information (movies, hobbies, health, money)
  • Benefits/drawbacks of Web for children is still ambiguous
  • E-mail frustrations rising
  • Broadband will change everything; always on more important than speed

Click here to download 105 page report (PDF)

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